Bald assertions and search results
No, the ‘study’ does not show Prince William is the “world’s sexiest bald man”.
3 min readMar 30, 2021
All that glitters is not gold. News websites claimed a study suggested Prince William is the “world’s sexiest bald man”. There were news articles on The Sun, Daily Mirror, and indy100 websites.
Who did this study and what did they do?
A cosmetics firm typed names of bald male celebrities and ‘sexy’ into Google. A person counted the number of search results.